Project Overview

Description:

• This project was a thought leadership initiative on ethical practices in UX, particularly focusing on healthcare applications and the avoidance of manipulative UX dark patterns.

Methodologies/Tools:

• The project entailed in-depth research, culminating in a presentation that detailed the psychological triggers of dark patterns and how to mitigate their use through ethical design practices.

Design Process:

• The approach was research-based, with an emphasis on surveying industry practices and gathering data on user interactions with healthcare applications prone to dark patterns.

User-Centric Focus:

• The project was underpinned by a commitment to ethical design, advocating for transparency and user empowerment in healthcare applications, with the user's well-being as the primary concern.

Challenges and Solutions:

• A key challenge was identifying subtle dark patterns and their impact on user decisions. The solution involved creating a comprehensive framework for recognizing and countering such patterns.

Results and Reflections:

• The project shed light on the pervasive nature of dark patterns and proposed a set of guidelines for ethical UX practices, prompting a reevaluation of design strategies in the healthcare sector.

Conclusion:

• The Ethical Leadership project highlighted the necessity of maintaining user trust through ethical design choices and the critical role UX plays in advocating for users' rights and well-being.